Milkaite, I., Lievens, E.: Child-friendly transparency of data processing in the EU: from legal requirements to platform policies. In: Proceedings of the 15th International Conference on Interaction Design and Children, pp. McRoberts, S., Bonsignore, E., Peyton, T., Yarosh, S.: Do it for the viewers!: audience engagement behaviors of young YouTubers. Hoffmann, C.P., Lutz, C., Meckel, M.: Content creation on the Internet: a social cognitive perspective on the participation divide. In: Proceedings of the Principles, Systems and Applications on IP Telecommunications, pp. Gurbani, V.K., Migliosi, A., State, R., Payette, C., Cilli, B., Engel, T.: A characterization of short-video and distributed hot-spot activity in Instagram. Warum Tik Tok für Kinder gefährlich werden kann. A Network of Young Women is Fighting Back. TikTok under investigation over child data use. TikTok: Record fine for video sharing app over children’s data. In: Proceedings of Network and Operating System Support on Digital Audio and Video Workshop, pp. Zhang, L., Wang, F., Liu, J.: Understand instant video clip sharing on mobile platforms: Twitter’s vine as a case study. TikTok Newsroom: DIY: Duets & Reactions on TikTok. Lu, X., Lu, Z.: Fifteen seconds of fame: a qualitative study of Douyin, a short video sharing mobile application in China. TikTok Statistics That You Need to Know in 2020. TikTok continues to lead social app download rankings in September. TikTok Newsroom: musical.ly and TikTok unite to debut new worldwide short-form video platform upgraded app, titled TikTok, now available globally. Scheibe, K., Fietkiewicz, K.J., Stock, W.G.: Information behavior on social live streaming services. Videos containing inappropriate contents such as violence, sexual activity, or consumption of drugs and alcohol were, by contrast, not revealed. The cases of potential violations of copyright and personal rights were observed. Additional attention in this study was paid to the potential law infringements on the platform. At that, videos related to beauty and DIY are common for females, but not for males. Comedy videos are, however, especially frequent among male creators. Comedy videos and musical performances turned out to be the most popular and the most frequent categories among both male and female performers. Content analysis was applied as the main research technique. But does the content on mobile short video platforms differ that much too? The content of 1,000 videos on TikTok as a prominent representative of mobile short video sharing social media services was analyzed to find out which content is common and popular on TikTok. The content on YouTube varies greatly in topic: from music and toys to science and technologies, from computer games and cooking to education and politics. One of such applications is TikTok, probably the most talked-of video sharing platform of 2019, similar to its twin service for the Chinese market, called Douyin. With growing popularity of mobile phones, mobile only short video sharing social media applications appeared on the market. According to Alexa’s ranking of the top 500 sites on the web, YouTube takes the second place, demonstrating the importance of online services focused on sharing of short self-shot videos.
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